Pura Vida Bracelets®: Founded in Costa Rica

Breast Cancer Awareness

For the month of October get a free bracelet with every $40+ purchase.

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Vote in Style

The perfect patriotic accessories for you to vote in style!

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Game Day Styles

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Buy 3 Charms, Get 1 Free!

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The Perfect Gift

Personalization

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Harper Charms

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Engravable Styles

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Handpicked for you

A series of images showcasing different Custom Bracelet color choices

Bulk Bracelets

Choose from hundreds of combinations to create the perfect party favors, fundraising styles and more. Starting at just $4 a bracelet.

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Live Free Tour

From cool travel hacks to discovering diverse cultures and unexpected thrills worldwide, join us in spreading inspiration and making travel dreams a reality.

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538,000+ Five Star Reviews

I'm literally IN LOVE with the bracelet! Such a beautiful organization! So proud to be a part of the Pura Vida family (:

Allison S.

I couldn't be happier with both customer service and the bracelets! I thought I'd order a couple to wear all the time and now I'm up to owning 20 bracelets!

Katie B.

I like these bracelets. They look super cool, so easy to wear and can be worn all day everyday even in the shower! Very easy to put on!

Sonia D.

I love all my Pura Vida bracelets. I like that they support a cause and aim to help people. I wear mine proudly.

Mariel M.

I absolutely love my bracelets I purchased from Pura Vida! I wear them all day everyday!!

Brooke Y.

My friend was feeling a little down, so I decided to send her a Pura Vida gift card. She was so happy and excited she immediately ordered herself a ring. I was super happy to be able to make her smile. Thank you Pura Vida!!

Kristi T.

Absolutely love my bracelets. I got one for me and my boyfriend! Love Pura Vida!

Amanda H.

This is my second Pura Vida ring. They are such good quality and beautiful, and the size is perfect. This wave ring is one of my favorite every day go to pieces of jewelry!

Amy H.

I love my Pura Vida rings, they are always super cute and make me feel special and dressed up no matter what im doing. I have even gotten into the habit of stacking them because i cant have enough of them!

Rhiannon J.