Hilarious Animal Christmas Video

Check out this Hilarious Animal Christmas Video that we found today. Enjoy! :)...[READ MORE]

Pura Vida Hits Machu Picchu!

Check out this photo that one of our Campus Reps sent us from Machu Picchu!...[READ MORE]

The Votes Are In…

Move over Honeysuckle, looks like Tangerine Tango is taking your spot as 2012 Color of the Year.  According to Pantone Color Institute, the new look of this season is “sophisticated but at the same time dramatic and seductive, [it] is an orange with a lot of depth to it.”  Whether you are sporting this shade on your nails, handbag, or brand new sequin boots, make sure to accessorize wit...[READ MORE]

New To Our Shelves: The Collegiate Collection

Pura Vida knows how important school spirit is in college... so we figured what better way to sport your school colors than a FRESH new bracelet!  Great for football games, basketball games, dorm fundraisers or just sitting through a lecture, support YOUR college and purchase a bracelet from our new line today! Plenty more school colors coming soon, so be sure to keep an eye out for the ne...[READ MORE]

NEGU… A Little Determination Goes A Long Way

Sometimes life gets challenging, but Wakana Udea reminds us to never ever give up (NEGU), even when it gets tough. Wakana is an 11-year-old girl from Japan who is blind and suffers from other physical disabilities. However, this did not stop Wakana from crossing the finish line in the Honolulu Marathon on December 11, 2011. Although she wanted to give up many times during the race, she did not...[READ MORE]

The Pura Vida Holiday Gift Guide

Here at Pura Vida, we strongly believe in the gift of giving back.  This holiday season as you shop for loved ones, consider brands who make social awareness a priority and find a way to combine STYLE with CHARITY! Check our some of our favorite philanthropic brands: TOMs shoes: With every pair you purchase, TOMS will give a pair of new shoes to a child in need. One for One. Krochet ...[READ MORE]

Attention, Attention… New Shipment On Its Way!

New shipment from Jorge + Joaquin will be arriving at our online store soon. You guys are about to be SO stoked! HAPPY HOLIDAYS! Join The Movement. Feed The Cause. Pura Vida Bracelets....[READ MORE]

Interested in the Story Behind Your Bling?!

Check out this "behind the scenes" shot from our official Pura Vida Bracelets documentary! Full video coming soon, so make sure you stay tuned for our footage from Costa Rica!...[READ MORE]

Happy Friday :)

Today at Pura Vida, we want to remind everyone to take a moment and appreciate the true meaning of "Pura Vida."  Enjoying life slowly, celebrating good fortune and not taking anything for granted embodies the Pura Vida Lifestyle, and with that we want to wish everyone a fun, safe, and healthy weekend.  Happy Friday, fans :)...[READ MORE]

‎”2 TONE” PURA VIDA BRACELETS NOW AVAILABLE!

Whether you like Original, Beaded, or Platinum bracelets, we have created the PERFECT new style just for our fans. Click the link below and enjoy browsing through our BRAND NEW selection of "2 TONE" Pura Vida Bracelets! :)...[READ MORE]

x
SIGN UP FOR SAVINGS

Enter email below to get 15% OFF your first purchase!!